Cosm, a global technology company that builds end-to-end solutions for immersive experiences, has revealed its latest Cosm Studios Original, Inside Pop Art.
This new title will launch at Cosm Los Angeles on 28 October, before being made available to planetariums, science centres, and fulldome theatres through the Premium Media Program.
“Pushing the boundaries of storytelling & visual design”
The new Cosm Studios Original, Inside Pop Art, is a 20-minute animated film that immerses viewers in iconic works by Roy Lichtenstein, Jean-Michel Basquiat, Keith Haring, and others while exploring the movement’s roots and long-lasting cultural impact.
Inside Pop Art, produced in collaboration with award-winning VFX firm Moonraker and directed by Graham Watts, is an educational journey into the history of the Pop Art movement that transcends the limits of traditional art galleries. The film has been created specifically for Cosm’s Shared Reality venues and LED dome projections to offer unprecedented access to renowned art in a fresh and immersive format.
“Working with Cosm to develop a compelling narrative for the venue’s unique canvas has been a fantastic collaboration,” says Jon Grafton, managing director of Moonraker VFX. “We’ve enjoyed embracing the technical and creative challenges that come with translating the vibrant world of pop art into a fully immersive experience.”
Simon Clarke, Moonraker executive creative director, says: “We’re pushing the boundaries of storytelling and visual design, creating something that feels true to the iconic movement but provides a fresh take for modern audiences.”
Inside Pop Art blends an evocative score, engaging storytelling and cutting-edge animation to showcase the unique artistic techniques of each featured artist. The brand-new film is intended to engage visitors of all ages by taking them on an immersive journey from Pop Art’s origins in the UK to its contemporary influences on social media, fashion, art, culture, and beyond.
Exclusive content
Neil Carty, VP, head of Cosm Studios and Labs at Cosm, says: “We’re thrilled to add Inside Pop Art to our growing slate of immersive art programming at Cosm venues as well as extend it to our network of science and education institutions. Moonraker has masterfully told the story of pop art’s impact and significance across art, history, and culture and we’re excited for audiences to experience it together in Shared Reality.”
Cosm Studios, the content and storytelling division of Cosm, is dedicated to promoting the art of fulldome filmmaking and the immersive creator ecosystem. It collaborates with a diverse group of highly skilled artists, filmmakers, technologists, and experience designers to push the limits of immersive storytelling and design.
Its Premium Media Program provides planetariums, fulldome theatres, and science centres running Digistar with a flexible and cost-effective way of accessing and presenting immersive shows. Inside Pop Art is now available in its ever-growing library of exclusive titles. This catalogue offers participants excellent value, unparalleled flexibility, and immersive content that goes beyond the limits of traditional programming.
Inside Pop Art will debut in Shared Reality at Cosm Los Angeles on 28 October. It joins the firm’s exclusive art and science titles, including Nancy Baker Cahill’s SEEK, Planetary Collective Guy Reid‘s Orbital, and Ricardo Romaneiro‘s LIQUIDVERSE: Microcosm & Macrocosm, and builds on the Cosm’s immersive art programming at its first two venues in Los Angeles and Texas.
Last month, Cosm announced that it has expanded its Premium Media Program, which includes almost 50 immersive shows. Participants can select four or more films from the growing catalogue, with the option to switch them for different titles each year.
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