RocketRez, the end-to-end cloud ticketing platform for tours and attractions, has announced a new collaboration with Caldwell Zoo, an acclaimed wildlife sanctuary in Texas, US, following a competitive RFP process.
This collaboration aims to update the zoo’s operating systems with extensive digital solutions to improve visitor satisfaction and streamline processes.
Tailored suite of features
Known for its commitment to wildlife conservation and education, Caldwell Zoo is embarking on a digital transformation as part of its wider strategy to invest in infrastructure that supports growth and significantly enhances customer interaction and satisfaction. With this collaboration, the Zoo will upgrade its old systems to RocketRez’s comprehensive software solution to improve efficiency and modernise its operations.
RocketRez will provide a suite of features customised to the specific needs of Caldwell Zoo, including:
- All day and timed ticketing. Providing visitors with flexibility and ease when planning their visits.
- Advanced point of sale (POS) system. Enhancing transaction efficiency for F&B operations.
- Membership management. Improved customer engagement tools and streamlined zoo membership management.
- Forms and waivers. Essential documentation is managed efficiently with digital integration.
- Events management. A powerful module for easily scheduling and managing zoo events.
In addition, RocketRez will assist Caldwell Zoo in reaching a higher level of software performance and security by managing the challenges presented by outdated hardware, maintenance-intensive servers, and network connectivity problems.
Dwight Evans, chief financial officer, Caldwell Zoo, says: “Partnering with RocketRez marks a significant milestone in our journey towards complete digital transformation. Their comprehensive platform will not only streamline our internal processes but will also enhance our ability to deliver exceptional experiences to our visitors.”
“Our collaboration with Caldwell Zoo is designed to revolutionize their operational capabilities,” says Sean Harvey, chief revenue officer at RocketRez. “With our integrated solutions, the zoo will not only see an improvement in operational efficiency but also in how they engage with their guests and manage sensitive data.”
Earlier this month, RocketRez announced a new partnership with Morey’s Piers, one of the most well-known seafront attractions in North America.
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