Gateway Ticketing Systems, a leading provider of admission control systems, has announced that Chester Zoo has selected it to provide its Galaxy Guest Management and Ticketing System. This installation will deliver an efficient and hassle-free ticketing solution for visitors to the United Kingdom’s most visited zoo.
Chester Zoo chose Gateway Ticketing Systems to improve guest experience and operations with a fast, customisable sales platform. This technology will streamline ticket transactions and boost visitor engagement.
A seamless experience
Gateway’s Membership & Pass for Galaxy will enable Chester Zoo to offer members more flexible and personalised membership options, along with enhancements to its online portal. The features include self-service profile updates, exclusive event bookings, and automatic membership renewals, providing added convenience for members.
Furthermore, enhanced CRM integration will bolster guest engagement and improve marketing initiatives. Guests will benefit from a seamless online purchasing experience via the eGalaxy Web Store and eGalaxy Group Sales solutions.
By bringing in key technology solutions, including Gift Aid functionality, Chester Zoo aligns itself with a growing network of UK cultural and non-profit institutions that leverage Gateway’s expertise to advance their missions. This strategic investment secures long-term success by providing exceptional service and optimising revenue opportunities.
Chester Zoo in Cheshire, England, opened in 1931 and is a major conservation charity. It spans over 128 acres and was recently named the best UK zoo by TripAdvisor users. It attracts over 2 million visitors annually and cares for nearly 30,000 animals from over 500 species, many threatened with extinction, as well as nearly 300 threatened plant species.
A significant partnership
“We are truly honored to have been selected to provide the ticketing system for Chester Zoo— an international wildlife charity and one of the UK’s largest and most historic zoos,” says Michael Andre, president and CEO of Gateway Ticketing Systems, Inc.
“This partnership is significant to us, as our company and Chester Zoo share a deep commitment to customer-centric values. We look forward to a successful partnership and the opportunity to support Chester Zoo’s mission to prevent extinction and connect people with the natural world.”
“After a rigorous selection process, we chose Gateway Ticketing Systems because they demonstrated a real commitment to the guest experience and demonstrated the flexibility we require with a wide array of configuration options, which will allow us to continue to innovate within our space,” adds Dominic Strange, commercial director at Chester Zoo.”
This partnership will allow us to maximize future revenues for our charity, provide digital experiences, and give us the freedom to evolve our products and services. We are proud to be working together on enhancing the guest experience that will allow us to continue to increase our conservation impact and help the world’s wildlife and habitats to survive and thrive.”
Gateway Ticketing Systems was recently included in the 2024 Best Places to Work in Pennsylvania list, ranked 30th in the medium employer category.
Top image courtesy of Chester Zoo
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