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AI, storytelling & more: innovation in the guest journey
During the blooloop Festival of Innovation 2025, attendees heard from industry leaders on the topic of the guest journey. The panel discussion was led by Mark Locker, founder and CEO of...
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Wētā Workshop is a great place to work for visitor experience professionals
Wētā Workshop, a creative studio combining artistry and innovation, has shared insights into how it is a great place to work for people interested in showcasing their talents across location-based...
View ArticleTheme Park Academy S2E1: Seasonal entertainment
On Episode 1 of Season 2 of the Theme Park Academy, Daniel Noake joins Adam and Mark to discuss all things seasonal entertainment and bringing ice to the Middle-East! Daniel Noake is a seasoned...
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Electric Playhouse to launch immersive yoga, add healthy F&B options
Electric Playhouse, a Las Vegas-based attraction for experiential entertainment, is launching a new immersive wellness experience. Immersive yoga at Electric Playhouse is described as a wellness mini...
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The Creative Core to deliver 300-million-year visitor journey at Stori Brymbo...
The Creative Core, a leading interpretation design company for museums, heritage and culture, has been selected to deliver the design and build of Stori Brymbo, a new visitor attraction in North East...
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Christie powers projection mapping display at the Golden Summit
Christie, the global visual and audio technology company, has shared how its Crimson Series 3DLP laser projectors have been used in a captivating projection mapping display at the Golden Summit...
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Universal reveals opening date for Horror Unleashed in Las Vegas
Universal Horror Unleashed, the first-ever year-round fear experience by Universal, has an opening date at Area15 in Las Vegas. Debuting on 14 August as part of Area15’s 20-acre expansion, the...
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UK government unveils £270m funding for museums, arts venues
The UK government has announced a £270 million funding package for museums and other arts and culture venues in England. The Department for Culture, Media and Sport said in a statement that hundreds...
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Zoocade: first US hologram zoo opens in Austin, Texas
Zoocade, the first hologram zoo in the US, has opened in Austin, Texas. The innovative attraction is an alternative to traditional zoos. From software company Axiom Holographics, Zoocade utilises...
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Edelman Fossil Park & Museum: digging the past, inspiring the future
The Edelman Fossil Park & Museum, part of Rowan University in Glassboro, New Jersey, will open on 29 March 2025. Located in Mantua Township, the setting is known for its rich paleontological...
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The world’s top immersive art experiences
Immersive art experiences are a burgeoning trend in the attractions industry, with groups such as Meow Wolf, Culturespaces and teamLab combining either art and technology or art and entertainment....
View ArticleWinners of the Peter Benchley Ocean Awards 2025 revealed
Known as the Academy Awards for the Ocean, the annual Peter Benchley Ocean Awards are the leading honours for ocean conservation worldwide. They recognise remarkable accomplishments that contribute to...
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Convious optimises visitor experience for Art Explora Festival
Convious, a leading eCommerce platform for the leisure industry, provided a range of ticketing and reporting solutions for the Art Explora Foundation, playing a key role in transforming the guest...
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Lagotronics Projects celebrates opening of The Chocolate Factory
Lagotronics Projects, the media-based attractions specialist, provided a comprehensive range of interactive and audiovisual technologies for The Chocolate Factory in Veghel, the Netherlands. This...
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British Museum selects architect to redesign western galleries
The British Museum has selected Lebanese architect Lina Ghotmeh to transform more than a third of the gallery space on its western side. Paris-based Lina Ghotmeh – Architecture will work alongside the...
View ArticleSea Life aquarium at Legoland Florida reveals opening date
Merlin Entertainments has announced an opening date for the new Sea Life aquarium at Legoland Florida in Winter Haven. The newest Sea Life attraction will open to the public on 23 May. It features 25...
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Alton Towers’ new Toxicator ride gets opening date
Alton Towers has announced an opening date for its Toxicator topspin ride, and released drone footage of the new attraction. Launching on 15 March, Toxicator is the highest topspin ride of its kind,...
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UK haunted house to reopen with new visitor experiences
Preston Manor, one of the UK’s most haunted houses, is due to reopen with new visitor experiences in April after a five-year closure. Final preparations are underway at the manor in Brighton, England,...
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Universal reveals lands for new kids’ resort in Texas
Universal Destinations & Experiences has unveiled the themed lands for its new family-friendly theme park in Frisco, Texas. Opening in 2026, Universal Kids Resort is a unique resort designed and...
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Six Flags Fiesta Texas to open largest DC Universe area at US theme park
Six Flags Fiesta Texas is opening the largest DC Universe-themed area at a US theme park on 1 March, the park has announced. Described as a Texas-sized expansion, the new DC Universe will offer three...
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